Like mother, like daughter.
Heidi Klum’s daughter Leni is following in her footsteps. The 20-year-old made her runway debut just three years ago, but is aligning herself with her mother’s past in lingerie modeling with their latest joint ads for Italian intimates brand Intimissimi.
The mother-daughter duo hugged while posing together, each in their own matching set from the brand. Heidi opted for a burgundy bralette set that features scalloped lace detailing and cheeky matching underwear, while Leni opted for a black set that consisted of a sheer balconette bra with floral lace details, and a matching sheer black cheeky bottom.
"Family, fashion, femininity all in one empowering, stylish collection-Heidi and Leni Klum are back with the new Fall Winter campaign," the brand captioned an Instagram post.
The collection was shown in action in a follow-up video, where Heidi and Leni donned burgundy and black cashmere long-sleeved tops over the lingerie. The mother and daughter took videos of each other removing the layers from a luxurious bedroom, and later lounge about in bed together.
“Lace that flatters, support that empowers—From generation to generation, #intimissimi celebrates every facet of femininity,” the caption read.
The Intimissimi ad isn’t the first time Leni has posed alongside her mom—the duo posed for the brand in 2023. Back in 2021, Leni spoke with People, gushing about being on the cover of Vogue Germany that same year.
"I've always gone to work with my mom and thought, 'This looks so fun. She looks so happy while she's working,'" Leni said. "I'd jump in sometimes, and I'd play around with the makeup that her makeup artist would bring."
"That's, like, insane that I did that as my first job [as a professional model] and my mom was with me, which made it so much fun. It was just such a good day," she added. "I wasn't nervous at all. I was just so excited. I was like, 'I'm finally modeling, and it's Vogue.' It was just so many things to be excited about."