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The social media sensation made a sartorial touchdown at the Big Game.
Ashtin Earle is that girl. She has a natural It factor and edgy aura that has taken social media—and the fashion world—by storm. Don’t believe us? Her older sister, Alix Earle, explained it best in a viral clip from her Hot Mess podcast. “One thing about [Ashtin] is she’s cool,” Alix said. “Everything she does, everything she wears, everything she says …She’s just cool, and I want to be her.”
The younger Earle sister has become an impromptu poster child for effortlessly chic and trendy Gen Z style, which comes as no surprise as she cites the ethereal Bella Hadid and bold Julia Fox as her fashion icons. From college parties to big photoshoots and red carpets, the fun-loving influencer has a sartorial flair and bright beauty that can’t help but turn heads. She did just that at Super Bowl LIX this weekend in a matching cream denim set and sleek yet artistic accents. Not to mention, bronzy glam and an old money, Kylie Jenner-inspired updo.
Read ahead for InStyle's exclusive, behind-the-scenes look at how Ashtin got suited up for the Big Game.
This interview has been edited and condensed for clarity.
Why She Loves the Super Bowl
"I love the halftime performances and, obviously, the food," she says.
Her Personal Style
"I’d say my sense of style is pretty simple and effortless, but with a touch of chic and coolness. Being in college, I’ve tried many different styles and aesthetics, but I’ve started to realize that in most cases less is more for me. Although, I love the occasional out-of-the-box look for a fun event or festival—it’s like playing dress up for me."
Today's Look
"I’m wearing these cream wide-leg denim cargo pants and a matching zip-up jacket from Diesel. I actually bought this look while shopping in New York this past September. It was one of those outfits where I tried it on and immediately went 'Oh, I need this.' I’ve been dying to wear it ever since."
The Accessories
"Honestly, I’m really bad at accessorizing, so I stuck with my go-to pieces. I wore all Steff Eleoff: the drip hoops, the Astrid ring, and the Sedona 2.0 ring. These pieces are so cool and unique—I wear them all the time," she says. "My sunglasses are from Vivid 90s, which is this vintage glasses website I found on Depop a few years ago. This is definitely a staple brand for me; I get most of my sunnies from there, and they’re so cute and affordable!"
The Glam
"I did my own hair and makeup for the game. I knew I wanted to do my hair up with the jacket, so I did a messy bun with some pieces out—definitely a Kylie Jenner-inspired style. Then I just did my basic makeup routine. I don’t trust my abilities to try anything different."
Her Getting-Ready Playlist
"At the moment, I cannot stop listening to the 'Eusexua Remix' by FKA Twigs and Anyma."
Highlight of the Game
"I’m really excited to see SZA and Kendrick Lamar perform."
Who She's Most Excited to See
"I would love to see Taylor Swift in real life, but I’d be too scared to ever go up to her."
Her Post-Game Plans
"Not any solid plans, but we’ll see where the night takes us."
Her Style Icons
"Bella Hadid has been one of my style icons for as long as I can remember," she says. "I love how most of her looks are pretty simple, but she styles them in a way that makes them look so chic and elevated. Even the way she wears sweatpants looks chic to me. Another one of my style icons is Julia Fox. I love how she goes so far outside of the box for every single look, and it’s always something new and unexpected. I could never pull them off the way she does, but I always love to see what she’s wearing."
Her Favorite Designers
"Lately, I’ve been loving The Attico and Coperni. They both have such unique items that I don’t typically see, and I just love both of their overall vibes."
Her Favorite Beauty Products
"Some of my favorite beauty products are the Makeup Forever Lip Liner in the shade 'Versatile Chestnut,' the Hourglass Veil Skin Tint, and the Trish McEvoy Curling Tubular Mascara."
How She Unwinds
"A long hot shower always helps me destress and clear my mind."